Search Engine Marketing

Drive web and foot traffic

Generate leads and get measurable results. Eliminate wasteful advertising spending with highly targeted and a controlled budget. Improve performance over time through customized reporting and proactive management.

GrassRoots will develop on-line Pay Per Click (PPC) ad campaigns using a variety of networks, including but not limited to Google, MSN, Yahoo and Voices Heard Media. We use a pay for performance model that is based on accruing costs only when a user clicks on your ad. GrassRoots will install Web Analytics tracking code to gather data through your website and analyze usage patterns to evaluate the effectiveness of your marketing initiatives

Search Engine Marketing Advantages:

  • Define ROI using management reporting mechanisms
  • Target your audience and deliver your message
  • Determine effectiveness of media placement and spending through analytics